Synthesia
Turn text into video with AI avatars in 140+ languages, no studio required
From $18/mo
What is Synthesia?
Synthesia is the world's leading AI video generation platform for enterprise communication, founded in 2017 in London. It enables organizations to create professional presenter-led videos using AI avatars without cameras, microphones, or video crews. Users type a script, choose an avatar and language, and Synthesia produces a polished video in minutes. The platform is trusted by over 50,000 companies including major enterprises like Heineken, BBC, Amazon, and McDonald's.
The avatar quality in Synthesia is considered best-in-class, with 230+ hyper-realistic digital humans available in diverse ethnicities, ages, and professional styles. Companies can also create custom personal avatars from a 30-minute consent video of an employee or spokesperson, enabling personalized communication at scale. The lip-sync quality across 140+ languages is the most consistently realistic in the market.
Synthesia has built a complete enterprise content system around its avatar technology: a slide-like editor that non-video professionals can use without training, an AI script assistant, a media library, and an analytics dashboard that tracks video engagement. The SCORM export and LMS integrations make it a complete solution for L and D teams, while the REST API allows developers to automate video production at scale for personalized outreach and product tutorials.
Key Features
- 230+ hyper-realistic AI avatars in diverse styles
- Custom personal avatar from consent video
- Script to video in 140+ languages
- AI script writing assistant
- Slide-like editor for non-video professionals
- SCORM export for LMS platforms
- REST API for programmatic video generation
- Brand kit with custom colors and fonts
- Video analytics and engagement tracking
- SOC 2 Type II, GDPR, and ISO 27001 certified
Pros & Cons
Pros
- Best avatar quality and lip-sync realism in the market
- Widest language coverage with 140+ languages
- Enterprise-grade security and compliance
- Easiest to use for non-technical corporate teams
Cons
- No free plan, minimum commitment required
- Most affordable plan limits video length and minutes
- Less flexible for creative marketing content
- Custom avatar requires a compliance process
Pricing
Model: Subscription
| Plan | Price | Key Limits |
|---|---|---|
| Starter | $18/mo | 10 min/mo, 90+ avatars, 140+ languages, watermark |
| Creator | $64/mo | 30 min/mo, 230+ avatars, no watermark, custom branding |
| Enterprise | Custom | Unlimited, custom avatar, SCORM, API, SSO, SLA |
FAQ
- How many languages does Synthesia support?
- Synthesia supports video generation in 140+ languages, more than any comparable AI avatar platform. The AI lip-syncs the avatar's mouth movements to the spoken language, so the same avatar can speak any supported language naturally.
- Can Synthesia create a custom avatar of a real person?
- Yes. Synthesia's personal avatar feature creates a digital replica from a 30-minute consent video. The person must explicitly consent, and the avatar is locked to the account. This is available on Enterprise plans.
- Does Synthesia have an affiliate program?
- Synthesia operates a partner program for agencies and resellers rather than a standard affiliate program. Visit synthesia.io/partners to apply. Commissions are negotiated directly with the partnerships team.
- Synthesia vs HeyGen: which is better for enterprise?
- Both are strong enterprise options. Synthesia has more comprehensive compliance certifications and a larger avatar library. HeyGen has better video translation capabilities and is stronger for sales and marketing personalization. Choose based on your primary use case.
- Does Synthesia integrate with LMS platforms?
- Yes. Synthesia Enterprise supports SCORM 1.2 and 2004 export, plus direct integrations with major LMS platforms including Cornerstone, SAP SuccessFactors, and Workday Learning.